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Tictoc doc5/28/2023 Many people, he added, do not think about how to reduce their risk for cancer or maintain a healthy lifestyle that can lower cancer risks.Īdditionally, Dizon said that his content provides information on the medical system and how it relates to oncology. TikTok contentĭizon said he uses the platform to raise cancer awareness among the general public since many people do not “really pay attention to what’s going on in the specialty of oncology until or unless someone close to them, or they themselves, have been diagnosed with cancer.” “If we can anticipate the potential risks of being on social media, it helps you create content without the concern that you’re doing something unprofessional,” he said. The Association for Healthcare Social Media, a nonprofit professional society, is working to help health care workers understand the “pitfalls” of social media usage.Ĭhiang stressed, however, that concerns about being unprofessional should not deter doctors from joining social media platforms, but should instead inform them of what to avoid. “I think many of us have struck a good balance of entertainment without compromising the integrity of our position as health professionals,” he said. Since then, Chiang said, doctors have learned to make content humorous without being unprofessional. Initially, there were some issues with clinicians on TikTok who were posting videos in which they mocked patients or were otherwise unprofessional. “I dipped my toes in the water and saw that people were interested in what I had to say about health in an entertaining way, and I took it back to all of my Instagram doctor friends who are in various specialties, and that’s really how it all got rolled out,” he said. When he first joined, Chiang said there were few doctors creating content on the platform. ”Ĭhiang, similarly, was exposed to TikTok through other social media platforms and transitioned to the platform after using Twitter and Instagram. “Now, I don’t find myself wanting to learn those dances anymore - it was sort of this passing infatuation with it - and now I’m just using it, actually, to really have conversations. When he first started creating content, he would post videos of himself performing dances that were trending on TikTok with medical information within the video.Īlthough he enjoyed learning the dances, he said, these posts were designed primarily to expose viewers to medical information. Doctors on TikTokĭizon said he joined the platform about a year ago out of “curiosity” after seeing clips from the app on Twitter and the news. Healio Primary Care spoke with Dizon and Austin Chiang, MD, MPH, director of bariatric endoscopy at Jefferson Health and founder and president of the Association for Healthcare Social Media, to learn more about TikTok and the importance of having medical professionals using the platform. “I don’t think we should ignore it, and I don’t think we should pretend that it doesn’t make a difference, because it is,” Dizon said. Dizon, MD, FACP, FASCO, professor of medicine at Brown University, told Healio Primary Care. “The time for any physician to discount social media platforms is over,” Don S. While the app is known for short, catchy dance videos and challenges - some of which have led to FDA warnings - it also serves as an opportunity to provide medical information to users. In August 2020, social media giant TikTok reported more than 100 million monthly active users from the United States on its platform. If you continue to have this issue please contact to Healio
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